James Huang How Mercury is Adapting SEO for the AI Era: A Guide to Defining the Narrative TL;DR: If your clicks are down and traffic is hard to explain, you're not failing—you're experiencing the shift to AI and zero-click search. The SEO game has changed. Backlinks and keywords are no lon... AI SEO E-E-A-T LLM LLM SEO Large Language Models SEO Analytics SEO Challenges SEO For Growth SEO Optimization SEO Strategies
News Editor Advisers claim HMRC ‘smoke and mirrors’ over use of AI to assess R&D tax claims TL;DR Employers and tax advisors raise concerns about HMRC's use of AI in R&D tax claim assessments. Claims suggest that tax authority tactics are less transparent, likened to "smoke and mirrors." Ind... AI AI Privacy Concerns Ai Transparency SEO Challenges SEO For Growth SEO In Japan SEO Optimization SEO Performance SEO Services SEO Strategies
James Huang For 20 Years, SEO Has Been Tactical. Generative AI is Forcing the Strategy Question. TL;DR: For two decades, the debate over whether SEO is "strategic" or "tactical" has persisted. The truth is, it has historically been a tactical discipline in service of a broader business strategy. ... Generative Ai SEO SEO Analytics SEO And CRO Integration SEO Challenges SEO For Growth SEO Optimization SEO Services SEO Strategies SEvO
News Editor Jimmy Kimmel had to answer to the FCC. Internet comedians answer to the algorithm. TL;DR Jimmy Kimmel recently addressed the rising influence of internet comedians amid stringent regulations. Many social media comedians have larger followings than traditional television networks. Ne... Algorithms SEO SEO Challenges SEO For Growth SEO In Japan SEO Optimization SEO Performance SEO Professionals SEO Services SEO Strategies
James Huang DIY SEO vs. Hiring an Agency: Which Path is Right for You? TL;DR: The choice between DIY SEO and hiring an agency comes down to a trade-off between time, money, and expertise. DIY SEO is cost-effective and builds invaluable in-house knowledge, making it ideal... SEO SEO Analytics SEO And CRO Integration SEO Challenges SEO For Growth SEO Friendly SEO Fundamentals SEO In Japan SEO Integration SEO Strategies
News Editor Shareholders should have more say over the AI rush Shareholders Should Have More Say Over the AI Rush TL;DR The rapid expansion of AI investments, particularly by major companies like Nvidia, necessitates increased scrutiny. Shareholders are calling f... AI AI Privacy Concerns AI arms race Ai Regulation Openai SEO Challenges SEO In Japan SEO Optimization SEO Services SEO Strategies
James Huang A CEO's Warning: Why the Strategy of "Pleasing Everyone" is Killing Your Brand TL;DR: The recent news of Disney's struggle to reclaim its young male audience is not an isolated content problem; it is a profound strategic warning. When a brand attempts to please everyone, it ofte... 1000 True Fans SEO SEO And CRO Integration SEO Challenges SEO For Growth SEO Performance SEO Services SEO Strategies
News Editor Global AI giants target India’s youth in emerging market push Global AI Giants Target India’s Youth in Emerging Market Push TL;DR Major AI companies are increasing their focus on the Indian market to engage the youth demographic. Tools like ChatGPT and Perplexit... AI AI Architecture Ai Adoption Ai Advancements Ai And Learning Ai Applications Ai In Business Ai Industry SEO Challenges SEO Strategies
News Editor Elon Musk’s xAI Signs Deal to Provide Grok Chatbot to US Agencies The billionaire’s artificial intelligence company, xAI, has secured a deal with the government that will allow federal agencies to use the chatbot Grok for a small fee.... AI AI Privacy Concerns AI arms race Ai In Business Ai-Powered Assistants SEO And CRO Integration SEO Challenges SEO For Growth SEO In Japan SEO Strategies
News Editor Musk’s xAI accuses rival OpenAI of stealing trade secrets in lawsuit TL;DR Elon Musk’s xAI has filed a lawsuit against rival OpenAI. The lawsuit accuses OpenAI of stealing trade secrets. This legal battle escalates the competitive tensions in the AI chatbot market, pri... AI AI arms race Elon Musk Large Language Model Openai SEO Challenges SEO For Growth SEO Optimization SEO Strategies SLA Commitment
News Editor US inks deal with Musk’s xAI in sign of rapprochement with Trump TL;DR The U.S. government has signed a contract with Musk's xAI, signaling a potential shift in relations with Donald Trump. The agreement follows a recent meeting between President Biden and Trump, h... AI AI arms race Ai Regulation Artificial Intelligence Elon Musk SEO Challenges SEO In Japan SEO Optimization SEO Services SEO Strategies
James Huang Technical, Content, On-Page, Off-Page: Rethinking the 4 Pillars of SEO for AI TL;DR: The traditional four pillars of SEO—On-Page, Off-Page, Content, and Technical—haven't disappeared, but they have evolved. In the AI era, On-Page has become Authoritative Content (GAIO) , focuse... 1000 True Fans AI SEO Generative Ai LLM SEO SEO Challenges SEO For Growth SEO Strategies SEO Tool SEO Workflow Optimizer SEvO
