Insights Blog | Tags: seo-integration-18125 | MERCURY

22 Articles

SEO Integration ×

The Compute Reseller Trap: A CEO's Analysis of Google's Secret Weapon in the AI War

The Compute Reseller Trap: A CEO's Analysis of Google's Secret Weapon in the AI War

TL;DR: The recent alliance between Anthropic (Claude) and Google Cloud, granting access to Google's TPUs, is more than a partnership; it's the first visible fissure in NVIDIA's compute monopoly. Most ...

Google Cloud Google Deepmind Openai Operational Efficiency SEO Challenges SEO For Growth SEO In Japan SEO Integration SEO Optimization SEO Strategies

Oct 25, 2025

How to Implement an LLM SEO (GAIO) Strategy: The 5-Step F.I.N.D.S. Framework

How to Implement an LLM SEO (GAIO) Strategy: The 5-Step F.I.N.D.S. Framework

In the rapidly evolving landscape of AI-driven search, merely understanding what LLM SEO is (or, as we call it at Mercury, Generative AI Optimization, GAIO) isn't enough. The critical question for any...

AI SEO Generative Ai LLM LLM SEO Large Language Model SEO Challenges SEO In Japan SEO Integration SEO Optimization SEO Strategies

Oct 21, 2025

DIY SEO vs. Hiring an Agency: Which Path is Right for You?

DIY SEO vs. Hiring an Agency: Which Path is Right for You?

TL;DR: The choice between DIY SEO and hiring an agency comes down to a trade-off between time, money, and expertise. DIY SEO is cost-effective and builds invaluable in-house knowledge, making it ideal...

SEO SEO Analytics SEO And CRO Integration SEO Challenges SEO For Growth SEO Friendly SEO Fundamentals SEO In Japan SEO Integration SEO Strategies

Sep 27, 2025

Future-Proofing Your Brand: Why a SEvO Strategy is Your Best Defense Against Future AI Models

TL;DR The Problem: Optimizing for specific, ever-changing AI models is like building on "shifting sand"—it's a risky, unscalable strategy that will be obsolete tomorrow. The Solution: A SEvO (Search E...

SEO SEO Analytics SEO And CRO Integration SEO Challenges SEO For Growth SEO In Japan SEO Integration SEO Optimization SEO Strategies SEvO

Sep 6, 2025

Creating 'Answer Assets': A Guide to Generative Engine Optimisation (GEO)

Creating 'Answer Assets': A Guide to Generative Engine Optimisation (GEO)

TL;DR The Goal: Create "Answer Assets"—comprehensive, self-contained pieces of content designed to be the definitive source for AI search engines. The Mindset: Shift from writing short "blog posts" to...

E-E-A-T LLM SEO SEO SEO Challenges SEO For Growth SEO In Japan SEO Integration SEO Optimization SEO Strategies SEvO

Aug 23, 2025

The Two Faces of AI Search: A CEO's Guide to Google's Dual Strategy

The Two Faces of AI Search: A CEO's Guide to Google's Dual Strategy

TL;DR: The initial chaos of AI search is resolving into a clearer, two-part reality. New data reveals that Google's AI search operates in two distinct modes: the broad and stable AI Mode and the selec...

AEO (Answer Engine Optimization) AI AI SEO E-E-A-T GAIO SEO Challenges SEO For Growth SEO In Japan SEO Integration SEO Optimization SEO Performance SEO Strategies

Aug 6, 2025

The Need for Speed and Safety: A Framework for High-Velocity Content Production Using AI Without Sacrificing Quality

The Need for Speed and Safety: A Framework for High-Velocity Content Production Using AI Without Sacrificing Quality

TL;DR Achieving high-velocity content production with AI requires a framework that balances speed with safety. The goal is not just to be fast, but to be fast, right, and valuable. This framework invo...

AI AI SEO LLM SEO 101 Guide SEO Challenges SEO For Growth SEO Fundamentals SEO Integration SEO Optimization SEO Performance SEO Strategies SEO Tool

Aug 1, 2025

Scaling Content Without Scaling Risk: How to Implement a Human-in-the-Loop (HITL) Workflow for Your Marketing Team

Scaling Content Without Scaling Risk: How to Implement a Human-in-the-Loop (HITL) Workflow for Your Marketing Team

TL;DR To scale content creation with AI without increasing risks like factual errors, brand dilution, or SEO penalties, marketing teams must implement a Human-in-the-Loop (HITL) workflow. This isn't a...

AI AI SEO LLM SEO 101 Guide SEO SEO And CRO Integration SEO Challenges SEO For Growth SEO In Japan SEO Integration SEO Optimization SEO Strategies

Jul 23, 2025

The E-E-A-T Litmus Test: A CMO's Checklist for Vetting AI-Generated Content Before It Goes Live

The E-E-A-T Litmus Test: A CMO's Checklist for Vetting AI-Generated Content Before It Goes Live

TL;DR For CMOs using AI, simply producing content isn't enough; it must be trustworthy to rank and build your brand. Before publishing any AI-generated article, vet it against the E-E-A-T (Experience,...

AI SEO AI arms race E-E-A-T LLM SEO 101 Guide SEO Challenges SEO For Growth SEO In Japan SEO Integration SEO Optimization SEO Performance SEO Strategies

Jul 20, 2025

A CMO's Guide to SEO in 2025: From Outdated Playbooks to Winning in the AI Era

A CMO's Guide to SEO in 2025: From Outdated Playbooks to Winning in the AI Era

TL;DR: Many CMOs are still running a 2018 SEO playbook in a 2025 world, leading to diminishing returns. The reality is that AI Overviews and conversational search have fundamentally changed the game. ...

AEO (Answer Engine Optimization) GAIO Generative Ai LLM SEO SEO And CRO Integration SEO Challenges SEO Editor SEO For Growth SEO Friendly SEO In Japan SEO Integration SEO Performance SEvO

Jul 15, 2025

Rethinking Restaurant Marketing: Is 'Outbound' Still Relevant in 2025?

Mercury Technology Solution (Hong Kong)

Rethinking Restaurant Marketing: Is 'Outbound' Still Relevant in 2025?

TL;DR: The old, 2015-era view of "interruptive" outbound marketing is obsolete. In 2025, outbound is about precision engagement, not interruption. Modern technology has solved old problems like poor t...

Hospitality Local SEO Outbound Marketing SEO SEO Analytics SEO Challenges SEO For Growth SEO Integration SEO Optimization SEO Services SEO Strategies

Jul 8, 2025

When Google Fails: Turning Your AI into a Hypothesis Engine

When Google Fails: Turning Your AI into a Hypothesis Engine

As the CEO of Mercury Technology Solutions, I'm constantly immersed in conversations about the future of work, innovation, and how we can leverage technology to accelerate digital transformation. Tool...

Generative Ai SEO Challenges SEO Editor SEO For Growth SEO Friendly SEO Fundamentals SEO In Japan SEO Integration SEO Optimization SEO Performance

Jun 25, 2025

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