James Huang For 20 Years, SEO Has Been Tactical. Generative AI is Forcing the Strategy Question. TL;DR: For two decades, the debate over whether SEO is "strategic" or "tactical" has persisted. The truth is, it has historically been a tactical discipline in service of a broader business strategy. ... Generative Ai SEO SEO Analytics SEO And CRO Integration SEO Challenges SEO For Growth SEO Optimization SEO Services SEO Strategies SEvO
James Huang DIY SEO vs. Hiring an Agency: Which Path is Right for You? TL;DR: The choice between DIY SEO and hiring an agency comes down to a trade-off between time, money, and expertise. DIY SEO is cost-effective and builds invaluable in-house knowledge, making it ideal... SEO SEO Analytics SEO And CRO Integration SEO Challenges SEO For Growth SEO Friendly SEO Fundamentals SEO In Japan SEO Integration SEO Strategies
James Huang A CEO's Warning: Why the Strategy of "Pleasing Everyone" is Killing Your Brand TL;DR: The recent news of Disney's struggle to reclaim its young male audience is not an isolated content problem; it is a profound strategic warning. When a brand attempts to please everyone, it ofte... 1000 True Fans SEO SEO And CRO Integration SEO Challenges SEO For Growth SEO Performance SEO Services SEO Strategies
James Huang SEO Agency vs. SEO Marketing Agency: A Simple Explainer TL;DR: An SEO Agency is a specialist focused on the technical aspects of search engine optimization—think of them as a surgeon for your website's rankings. An SEO Marketing Agency is a broader strateg... SEO SEO Analytics SEO And CRO Integration SEO Challenges SEO For Growth SEO Friendly SEO Fundamentals SEO Strategies SEO Strategy SEO Workflow Optimizer
James Huang Dual-Threat Content: How to Rank in Google and Get Cited by AI TL;DR: The search landscape has split. To win, your content must satisfy both Google's complex algorithms and the simpler, citation-driven logic of generative AI. This guide provides a unified strateg... E-E-A-T Generative Ai LLM SEO SEO And CRO Integration SEO Challenges SEO For Growth SEO In Japan SEO Optimization SEO Performance SEO Strategies
James Huang The Great Disconnect: Why Your Marketing Is Failing If Your Operations Can't Keep Up TL;DR: The meteoric rise and subsequent profit collapse of the popular brand On Running serves as a powerful case study for a critical modern business truth: marketing cannot build lasting authority i... 1000 True Fans AI AI SEO On-Page SEO Online Presence SEO Analytics SEO And CRO Integration SEO Challenges SEO For Growth SEO Strategies
James Huang Future-Proofing Your Brand: Why a SEvO Strategy is Your Best Defense Against Future AI Models TL;DR The Problem: Optimizing for specific, ever-changing AI models is like building on "shifting sand"—it's a risky, unscalable strategy that will be obsolete tomorrow. The Solution: A SEvO (Search E... SEO SEO Analytics SEO And CRO Integration SEO Challenges SEO For Growth SEO In Japan SEO Integration SEO Optimization SEO Strategies SEvO
James Huang The New Playbook: Thriving with SEO in the AI Era TL;DR SEO is now a company-wide strategy: Visibility in the AI era means being referenced in sources AI trusts (like Reddit, Wikipedia, and YouTube), which requires a strategy that goes far beyond you... AI SEO AI SEO Tools SEO And CRO Integration SEO Challenges SEO Editor SEO For Growth SEO Fundamentals SEO Strategies SEvO Search Engine Optimization
James Huang The Great Rebalancing: Our Guide to Shifting from PPC Spend to Predictable SEO TL;DR: For over a decade, marketing budgets have been paradoxically skewed towards Pay-Per-Click (PPC), despite Search Engine Optimization (SEO) driving significantly more traffic. This was due to a s... Local SEO SEO SEO Analytics SEO And CRO Integration SEO Challenges SEO For Growth SEO Optimization SEO Performance SEO Services SEO Strategies
James Huang SEO vs. PPC: A CEO’s Guide to Smart Digital Investment By James, CEO of Mercury Technology Solution | August 23, 2025 | 20 minute read TL;DR Choosing between Search Engine Optimization (SEO) and Pay-Per-Click (PPC) advertising is a critical decision for a... SEO SEO Analytics SEO And CRO Integration SEO Challenges SEO For Growth SEO Friendly SEO Fundamentals SEO In Japan SEO Strategies SEO Strategy
James Huang Your AI Search Strategy Isn't Scalable. Here's How to Fix It. TL;DR The Problem: Trying to manually create unique content to please every individual AI model ( is an unwinnable, unscalable strategy. Each AI has its own biases and preferred data sources. The Solu... E-E-A-T Everywhere LLM LLM SEO SEO SEO And CRO Integration SEO Challenges SEO For Growth SEO Strategies SEO Strategy SEvO Selling
James Huang The Innovator's Gambit: A Contrarian Guide to Building a High-Success Startup TL;DR: The romanticized myth of the "0-to-1" startup, born from a flash of unique genius, is one of the most dangerous in business. A far more pragmatic and higher-probability path to success is what ... SEO SEO Analytics SEO And CRO Integration SEO Challenges SEO Editor SEO For Growth SEO Friendly SEO In Japan SEO Optimization SEO Strategies