James Huang The Shiseido Crisis: A Strategic Warning on the Collapse of "Functional" Branding TL;DR: Shiseido's 33.35 billion JPY loss is not a simple recession or an "aging" problem. It is a profound strategic failure of branding . The company is still selling "function" (ingredients, technol... Brand Brand Awareness Brand Building Brand Engagement Brand Identity Branding SEO For Growth SEO Strategies SEvO Strategies
James Huang Content as a Moat: The Playbook for Building an Unbeatable Brand TL;DR: In the AI era, a strong brand is your most durable competitive advantage. This requires a shift from content-for-clicks to a disciplined, brand-building content strategy. This playbook provides... 1000 True Fans AI AI SEO Brand Brand Awareness Brand Building Brand Identity E-E-A-T SEO Strategies SEvO
James Huang The future of Brands, as a Service (BaaS) TL;DR: As consumer expectations shift towards meaningful experiences, brands must evolve beyond products to offer personalized services that enhance customer lives. Technology enables brands to scale ... Brand Brand Awareness Brand Building Brand Engagement Brand Experience Brand Growth Brand Identity Brand Launch Brand Services Brand Visibility
