3 Articles

Customer Obsession ×

Deconstructing a Dark Funnel: 7 Uncomfortable Marketing Lessons from the "Red Sister" Phenomenon

TL;DR: The recent, controversial "Red Sister" incident in China, while illegal and deeply manipulative, serves as a powerful and unfiltered case study in end-to-end customer journey mapping. When anal...

Brand Building Customer Engagement Customer Journey Customer Loyalty Customer Obsession Customer Retention Dark Marketing SEO SEO Optimization SEO Strategies

Jul 12, 2025

James Huang

Transforming a Traditional Business

TL;DR: Digital transformation in traditional businesses requires a shift in mindset and approach. Successful transformation involves cultivating a desire for innovation, developing a structured digita...

Business Transformation Change Management Customer Engagement Customer Obsession Digital Transformation Innovation In Business SEO SEO For Growth SEO Services Sales

May 29, 2020

James Huang

Want more loyal customers?

TL;DR: Loyalty programs can be powerful tools for retaining customers and boosting sales if designed with clear objectives and strategic incentives. Avoid common pitfalls by aligning loyalty strategie...

Brand Affinity Brand Engagement Brand Experience Customer Obsession Customer Retention Customer Satisfaction Loyalty Loyalty Program Loyalty Programs SEO

Nov 29, 2019

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