James Huang 品牌知名度:超越競爭對手的簡單策略 簡言:品牌能見度是指您的公司名稱、標誌和產品在各種通路中經常出現,從而促進認知和信任。它是品牌知名度(被記住)的踏腳石,並受到品牌觀感(聲譽)的影響。提升知名度的關鍵策略包括持續在社交媒體上出現、與有影響力的人合作、員工宣傳、付費廣告、創造可分享的內容,以及利用現有客戶群。衡量成功的方法包括追蹤參與度、情感、聲音佔有率、搜尋量、社交聆聽、媒體報導和品牌回憶調查。避免忽視現有客戶或誤用哈希標籤等陷阱... Brand Affinity Brand Awareness Brand Building Brand Engagement Brand Experience Brand Growth Brand Identity Brand Visibility Branding
James Huang Want more loyal customers? TL;DR: Loyalty programs can be powerful tools for retaining customers and boosting sales if designed with clear objectives and strategic incentives. Avoid common pitfalls by aligning loyalty strategie... Brand Affinity Brand Engagement Brand Experience Customer Obsession Customer Retention Customer Satisfaction Loyalty Loyalty Program Loyalty Programs SEO