James Huang 連接的未來:Guy Kawasaki 2025 年的行銷、成長與真實品牌願景 TL;DR: Guy Kawasaki 是一位傳奇的趨勢觀察家,從早期的 Apple 到他與 Canva 的合作,他預測在 2025 年,社交媒體仍將是具成本效益行銷的基石。然而,成功將需要轉向更高品質、更吸引人的內容、建立品牌忠誠度的真實故事,以及有影響力的人與客戶宣傳的巧妙結合。勝出的品牌將是那些透過真實的關聯來推銷其使命和熱情,並由顯而易見的領導者掌舵的品牌。 在科技與商業不斷變遷的領域中,... Brand Building Brand Engagement Brand Growth Branding Proof Of Work Remote Work Remote Working Social Marketing Social Media Streamlining Work Process Work Culture Work Life Work On The Road Work-Life Balance
James Huang Beyond Being Seen:掌握品牌知名度,實現可持續成長 TL;DR: 品牌知名度關係到目標受眾與品牌接觸的頻率和效率。在現今數位為先的世界中,這是建立知名度、信任度和忠誠度的關鍵。高知名度可為您帶來競爭優勢,並影響購買決策。主要策略包括利用數位行銷 (SEO、內容、社群媒體)、建立策略夥伴關係、利用活動/贊助,以及深入您的社群。知名度、認知度和美譽度是相輔相成的,但知名度是最基本的起點。 究竟 品牌知名度是什麼? 簡單來說, 品牌能見度 是衡量您的目標... Brand Awareness Brand Building Brand Engagement Brand Experience Brand Growth Brand Visibility SEO In Japan SEO Services SEO Strategies SEO 挑戰
James Huang The Power of Inbound Marketing and Blogging in the Digital Age of Business TL;DR: In today's digital business landscape, relying solely on traditional sales tactics is no longer enough. Embracing inbound marketing and blogging can significantly enhance your market presence b... Brand Awareness Brand Engagement Brand Growth Business Blog Inbound Authority SEO For Growth Selling
James Huang The future of Brands, as a Service (BaaS) TL;DR: As consumer expectations shift towards meaningful experiences, brands must evolve beyond products to offer personalized services that enhance customer lives. Technology enables brands to scale ... Brand Brand Awareness Brand Building Brand Engagement Brand Experience Brand Growth Brand Identity Brand Launch Brand Services Brand Visibility
James Huang Want more loyal customers? TL;DR: Loyalty programs can be powerful tools for retaining customers and boosting sales if designed with clear objectives and strategic incentives. Avoid common pitfalls by aligning loyalty strategie... Brand Affinity Brand Engagement Brand Experience Customer Obsession Customer Retention Customer Satisfaction Loyalty Loyalty Program Loyalty Programs SEO