TL;DR
- Elon Musk announced that his AI company, xAI, has acquired the social media platform X, formerly known as Twitter.
- The all-stock merger values xAI at $80 billion and X at $33 billion.
- The acquisition is part of Musk's strategy to leverage user data and AI capabilities for enhanced experiences on the platform.
- This move comes amid scrutiny over Musk's management of both companies and their intertwined futures.
Elon Musk revealed on March 28, 2025, that his artificial intelligence startup xAI has officially acquired his social media platform X in a significant transaction. The all-stock deal values xAI at an impressive $80 billion while placing X's valuation at $33 billion. This announcement marks a pivotal moment for both entities, as their futures are now formally intertwined.
In a post on X, Musk noted the strategic importance of this merger, stating, “xAI and X’s futures are intertwined. Today, we officially take the step to combine the data, models, compute, distribution, and talent”[^1]. This integration is expected to unlock new potentials for both companies, blending advanced AI capabilities with X’s expansive user base.
Background on X and xAI
Musk originally purchased X (formerly Twitter) in 2022 for $44 billion, a significant investment that garnered both attention and backlash. Over the years, Musk has made drastic changes to the platform, affecting user engagement and advertising revenues[^2]. Recently, however, the social media platform reported a rebound in valuation, thanks notably to new investments that raised $1 billion, prompting some investors to reassess its worth[^3].
xAI—established by Musk in 2023—has quickly emerged as a leading player in the AI sector, known for developing models and data centers aimed at revolutionizing artificial intelligence[^4]. Musk has positioned xAI's Grok chatbot, which is integrated into the X platform, as a competitor to other AI models like OpenAI's ChatGPT[^5]. By combining these two entities, Musk aims to enhance the functionality and appeal of X, striving to convert it into an "everything app" that offers diverse services, from social networking to payments.
Implications of the Merger
The merger raises several questions regarding governance and operational efficiency as Musk tries to streamline his focus across his varied business interests, which include Tesla and SpaceX. Linda Yaccarino, CEO of X, endorsed the acquisition, stating, “@X + @xAI The future could not be brighter”[^6]. This comments reflect optimism about the merger’s potential benefits, despite skepticism surrounding Musk’s expanded control over multiple high-profile companies.
The deal may also have implications for Musk’s role in other ventures, including his advisory position in the Trump administration[^7]. Observers will be keen to see how this acquisition plays out, particularly regarding investor formation and public reception.
Conclusion
As xAI absorbs X, the merger exemplifies the growing overlap between social media and AI technology. Musk's ambition to blend these sectors could lead to innovative developments, though it remains to be seen how this will influence both companies’ trajectories and broader market trends. With ambitious goals for enhancing user experience and exploring new capabilities, the industry watches closely to see how this venture unfolds.
References
[^1]: Elon Musk. (2025). "Elon Musk says he sold X to his AI company". CNN Business. Retrieved October 3, 2025.
[^2]: Elon Musk. (2025). "Elon Musk’s AI startup acquires X in deal that values social media platform at $33 billion". CNBC. Retrieved October 3, 2025.
[^3]: Elon Musk. (2025). "Elon Musk says X has been acquired by xAI". Reuters. Retrieved October 3, 2025.
[^4]: Elon Musk. (2025). "Elon Musk says xAI has acquired X". Axios. Retrieved October 3, 2025.
[^5]: Elon Musk. (2025). "Elon Musk's AI Company Acquires X in $45 billion Deal". The Hollywood Reporter. Retrieved October 3, 2025.
[^6]: Elon Musk. (2025). "Musk's xAI buys social media platform X for $45 billion". Reuters. Retrieved October 3, 2025.
[^7]: Elon Musk. (2025). "Elon Musk’s xAI Acquires X, Because of Course". WIRED. Retrieved October 3, 2025.
Keywords: Elon Musk, xAI, X Twitter acquisition, AI, social media, technology merger, business news, financial technology.